State of Health and Fitness 2021


  • See a full market overview of the latest trends for Health & Fitness apps in the U.S.

  • Take a look at how different Health & Fitness subcategories responded to the COVID-19 outbreak and the download boosts on individual apps.

  • Learn about the demographics of fitness and diet apps to help you find success with the right audience.

  • Discover how COVID-19 continues to influence the demand for meditation and sleep apps.

  • Check out a deep dive into how the top meditation apps, Calm and Headspace, strategized their advertisements and ASO efforts during the eventful year of 2020.











About Store Intelligence


Sensor Tower's Store Intelligence leverages billions of data points to offer unparalleled analysis for millions of apps and thousands publishers in all major countries and categories. 

Our metrics enable you to understand not only how apps are performing in the marketplace overall, but drill down further to the oncoming trends and signals to help your company stay ahead of the competition. Implement your findings and supercharge your mobile app's maturity in this rapidly shifting ecosystem.

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