Inside the State of Retail in Europe Report


  • Discover how retail apps have performed in the past few years, including Black Friday insights on digital ad spend data

  • Learn which retail subcategories have gained the most market share following the emergence of COVID-19

  • Discover more about SHEIN's Black Friday digital ad strategy, including the retailer's top creatives

  • Discover the fastest-growing subsets of marketplace apps across Europe

  • Gain insights into the sportswear app space, including how top apps have optimized their ASO for Black Friday 2021

About Store Intelligence


Sensor Tower's Store Intelligence leverages billions of data points to offer unparalleled analysis for millions of apps and thousands publishers in all major countries and categories. 

Our metrics enable you to understand not only how apps are performing in the marketplace overall, but drill down further to the oncoming trends and signals to help your company stay ahead of the competition. Implement your findings and supercharge your mobile app's maturity in this rapidly shifting ecosystem.

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